Swipe Squad
Swipe through face-up player cards to draft a 5-a-side fantasy squad in 10 seconds, then watch the 20-second match sim and tap to call tactical boosts mid-game.
Swipe-to-draft a quick squad, watch sim, swipe again to time one in-match tactical boost (attack/defend) at the right moment to swing the result.
One-thumb: swipe to flip cards and drag at the mid-match boost moment.
Premier League fantasy manager distilled to card-flip + quick sim, riding CLUB's real-player, real-leagues trend.
CLUB is #20 top free in UK App Store with 4.8 stars across 2k ratings and a new Season 26/27 launch — fantasy football is peaking again with Premier League audiences.
Swipe-to-draft + 20s sim is a fresh format, but no direct comparable title confirms the 10s/20s loop is sticky; CLUB (100k+ players, top-3 free sports) proves football-manager appetite but for a much longer loop.CLUB hit top-3 free sports and 100k players in weeks - validates football hook but with longer-form play than Swipe Squad. ↗
Short single-player sim loops produce fewer clip-worthy moments than weekly FPL or social FPL leagues; no built-in share/league hook was specified, and the official FPL + ESPN formats are more naturally viral via squad screenshots.ESPN calls itself '#1 fantasy football game' - social/league virality is dominated by incumbent social formats. ↗
One-thumb swipe + mid-match tap is trivially scoped; well within hypercasual production budgets (no live data required since sim is generated).Hypercasual genre trends confirm tight scope + one-thumb controls are the proven sweet spot. ↗
Football genre monetizes well via IAP packs and rewarded ads for revives/extra picks; CLUB's rapid rise shows willingness to download football titles, but FPL/ESPN are free-to-play with no ads, setting user expectations that limit heavy ad load.CLUB monetizes around live-match player progression - similar lever (real player cards) is available to Swipe Squad. ↗Official FPL is free with no ads - the benchmark most PL fantasy fans compare against. ↗
Fantasy football mobile is heavily saturated: official FPL, multiple FPL companion apps, CLUB (top-20 free UK), ESPN Fantasy, and Blitz:Draft already offers 'swipe + draft in under 2 minutes' for EPL - directly adjacent mechanic.CLUB - Football Manager Game, top-20 free UK, the incumbent Swipe Squad is positioning against. ↗Blitz:Draft already occupies the quick-swipe-draft sports slot, including EPL - most direct mechanical competitor. ↗Multiple established FPL companion apps fill the manager-side of the niche. ↗